Art Exhibit, Press Release

August 25, 2011 Borbay’s #KingsOfHipHop Portrait Series Opens September 15th at Publicis Modem, NYC

August 25, 2011 Borbay's #KingsOfHipHop Portrait Series Opens September 15th at Publicis Modem, NYC


NEW YORK, NY – AUGUST 25, 2011 — Time Out New York’s 2009 Most Creative New Yorker, Borbay will unveil his seven #KingsOfHipHop to the world on Thursday, September 15, 2011, from 7-10PM at Publicis Modem. Brought to you by Bomb Lager,  this series of seven 30″X30″ New York Post and acrylic collage-paintings on canvas portray the likenesses of Jay-Z, Kanye West, Diddy, Lil Wayne, Dr. Dre, Eminem and Snoop Dogg.

Selected based on a strict set of criteria: each artist had to release an album within one year of January 2011, be active in social media and possess a strong entrepreneurial vision. All seven Kings stand silently, mouths closed, amidst, in-front-of, and behind their words. The correlation between the slow decay of traditional print media and the ever changing music business landscape served as the catalyst for both the subject, and physical media. Beyond inspiring with the poetic, naked expressionism of hip-hop, each of these artists has helped liberate their art from the boilerplate of business first, creative last.

Completed in July, Borbay’s #KingsOfHipHop accurately predicted 1-4, and 7 of Forbes Magazine top 8 “Cash Kings 2011: Hip-Hop’s Top Earners“.


Date: Thursday, September 15, 2011; 7:00 – 10:00 PM

Venue: Publicis Modem New York
(address will be provided when you RSVP by email)

RSVP for #KingsOfHipHop

Additional viewings by appointment only through September 30th. Advance press/critic viewings are available immediately — contact.

Complimentary beverages will be served courtesy of Bomb Lager.


Publicis Modem is a full service digital agency within the Publicis Worldwide network offering strategy, creative, analytics, user experience, multi-platform (web, mobile, social, gaming) development, paid media, search, social media and eCRM services.

With more than 1,500 people deployed across 30 countries around the world, Publicis Modem is one of the largest and most global digital agencies in the world, enabling us to serve Fortune 500 brands on a global basis including LG Electronics, Citi, Paypal, Sanofi and General Mills.

We believe in “Contagious ideas that change the conversation”, ideas that connect us as human beings, inspire us to share with others and change our behaviors in favor our brands. We then bring these ideas to life through multi-platform brand experiences, social media programs and customer-relationship management initiatives that drive brand and revenue growth.


THE TASTE: Bomb is a traditional Bavarian Helles brewed with some of the best malts around. No adjunct. No surprises. Just quality ingredients from quality suppliers.

THE STYLE: Bomb Lager expresses itself unapologetically. Our hope is that it inspires our drinkers to do the same.

THE PRINCIPLE: If you can’t be true to yourself, you can’t tell the truth. Period. That’s what we believe in, and that’s what we’ll stick up for. We hope you enjoy. Always do so responsibly!


The Kings are now available for acquisition. Each paintings availability is indicated below and on the official #KingsOfHipHop page:

Jay-Z | Available

Kanye West | Available

Diddy | Available

Lil Wayne | Available

Dr. Dre | Sold

Eminem | Available

Snoop Dogg | Available

Please direct your inquiries here. Private viewings are available. Updated 8/21/2011


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