Borbay Brands Bomb Wines, Painting and Branding Process
Earlier this year, I was contacted by Jim Carney and Susan Weeden to discuss their new project — Bomb Wines. My name was kindly sent their way by former American-Record holding steeplechaser, art collector and friend George Malley.
After a few conceptual meetings, we decided to move forward with a commissioned collage painting and logo design for Bomb's first wine release: a 2009 Oregon Pinot Noir. The objective was to create a colorful, hand-crafted, explosive visual identity — apropos for a brand with the name "BOMB".
Here is a look at the creation process from start to finish.